Service Industry Digital Marketing

Award winning team of professional marketers, customizing strategic content marketing ideas. We have vast experience of both search engine optimization and social media marketing .

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Scale Your Service Business Online with Proven Digital Marketing Techniques

Know Your Audience

Create your personas

One of the tenets of content marketing is that you need to understand — and write specifically — for your audience. To help you do this, it’s essential to create your personas

Determine your distribution channels

Once you are ready to share your stories with the world, you need a strategic channel strategy in place. Remember: The content strategy defines your channel strategy — not the other way around. So be sure you have a solid content strategy in place first (yes, even if that means going back to the “Plan”) before you even start thinking about your channel plan.

Talking with content

The core of your conversation will be the content that you create. If you are like many marketers, you may be wondering what to write about. Without question, write about things that interest your audience.