Email Marketing
AI is beneficial in many marketing automation processes. Organizations use the technology in chatbots, personalization, voice and visual search, frequency optimization and more. AI is the go-to answer for process automation problems of many kinds, including marketing automation. But how can AI enhance marketing automation beyond its obvious potential to cut steps out of those processes? […]
Imagine you have just launched your product into the market and it is doing reasonably better than you expected. The high results in your sales have brought about an increase in revenue. You have also successfully managed to build a strong bond of trust between you, your product and your customers. But somethings come to […]
Companies need to consider the importance of B2B direct marketing in social media, if they have not yet started. For those that are already in social media, find it a hard time using the tools to properly channel traffic and have a positive return on investment. Working with social media management companies will take B2B […]
They’re not tossing out the old, but MailChimp has definitely brought in the new for 2019. This past week, the veteran email marketing platform sent out a newsletter about three new MailChimp features they rolled out in 2018, and E-commerce store owners will want to put them to work immediately. Let’s dive into what MailChimp […]